General Partner, Canvas Ventures
“I love when founders change my perspective and turn a previously held belief on its head through a critical insight that they have. Learning something new everyday and working with founders who will shape our world is what makes my job so incredible.”
Rebecca focuses on people and products that creatively approach a problem to meaningfully change the lives of everyday people. She blends her training in consumer products, financial services, marketing, and her eye for talent in her role as a venture capitalist.
Named to the Forbes Midas List 2019, 2018, 2017, 2016 and 2015 and a Top-20 VC by the New York Times in 2016. Rebecca launched Canvas Ventures in 2013, spinning the firm out of Morgenthaler Ventures. Rebecca is a frequent panelist at key fintech events such as Money2020, Lendit, Techcrunch and her privately hosted events (ask her).
Rebecca has 20+ years of experience in financial services beginning with NextCard, the first online credit card company, where she spent four years as the company scaled from 30 people to 1300 and an IPO. She is one of the few VCs with firsthand experience in credit operations, underwriting, risk and customer acquisition. Rebecca started her own company where her clients were leading fintech players. Her first venture investment – Lending Club – was the largest US tech IPO of 2014.
In addition to fintech, Rebecca has a passion for personalized medicine and is a self-proclaimed biohacker. Early in her venture career, she pursued a thesis in healthcare services, and started DC2VC in 2010, a competition to scour the US for interesting startups in healthcare.
Rebecca began her career at Procter and Gamble, the gold standard for consumer and brand marketing. From this international experience, she gained know-how in finding product-market fit, consumer messaging and scaling companies on the global front. She learned the power of consumer insight, and today the way in which consumers interact with a product or service is the number one metric that drives her investment decisions.
Rebecca has a degree in Chemical Engineering from the University of Missouri, and a JD/MBA from the University of California, Berkeley. Rebecca serves on the board of Skydeck, the University of California, Berkeley, incubator, and she is a frequent lecturer at Stanford and Berkeley.
In her spare time, you can find Rebecca riding her Icelandic horses with her three kids, enjoying the ocean kite boarding or paddle boarding, and reading up on personalized medicine.