Track C: Adtech and Martech: Operationalizing New US and International Legal Obligations

  • Understanding the adtech and martech ecosphere and how they are changing
  • IP protection for data gathered through next gen AI-powered adtech tools or big data analytics software (e.g., data lakes)
  • Contracts to protect data assets
  • Ensuring that online consent and data processing practices are GDRP and other privacy regulations compliant
  • Data breaches and IT security issues

Location: RM 180 - SLS Classroom Building Date: June 13, 2022 Time: 1:45 pm - 2:45 pm Darren Abernethy Brian Benenhaley Raphael de Cunto Eli Ewing