Darren Abernethy

Shareholder, Greenberg Traurig LLP

Darren J. Abernethy is an ad tech, data privacy and cybersecurity attorney with more than a decade of experience, including in Am Law private practice in Washington, D.C. and as in-house counsel at startups and a leading privacy technology vendor. He advises clients on matters related to digital advertising, privacy law compliance, data breach management, M&A, and FTC best practices.

Darren’s concentrations include data-driven marketing campaigns, the California Consumer Privacy Act (CCPA), the European Union General Data Protection Regulation (GDPR)/ePrivacy, direct marketing, and IP-related transactional matters.

Darren has also practiced FCC/state telecommunications law, including with respect to broadband internet access providers and MVPDs, wireless spectrum users, network neutrality, and customer proprietary network information (CPNI) requirements.

Darren is a member of the International Association of Privacy Professionals (IAPP)’s Publications Advisory Board and the World World Web Consortium (W3C)’s Improving Web Advertising Business Group.

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